Master in

Digital Marketing

Program Description

We believe that marketing, more than just professional knowledge, is creativity, imagination, aesthetics, and fundamentally, an art. By adding a pathway to genius, you will become an artist, applying the full sensitivity of the spirit to your profession. This master’s program is not just a career but an artistic expression.

  • Business Model

  • Advertising Models and Metrics

  • Multicultural Marketing

  • Information Systems Management

  • Data Analysis

  • Social Media Marketing and Web Analytics

  • AdWords Analysis and Content Marketing

  • Competitive Advantages and SMART Goals

  • Objective Definition, Goals, and Conversion: Google Data

  • Capstone Project

  • Learn the key elements of digital marketing through artificial intelligence, strategic planning, and tactics, as well as trend creation to help companies achieve global impact.

  • Integrate artificial intelligence into digital marketing to enhance efficiency, accuracy, and personalization.

  • Innovate and embrace challenges to disrupt the digital marketing field by staying informed, experimenting, researching, and developing new ideas.

  • Develop a business project that applies the acquired knowledge in digital marketing to design and structure a solid business model.

  • Professional degree diploma

  • Official transcript issued by the university

  • Notarization, apostille, and translations

  • Degree validation

  • Copy of any official identification document

  • Passport-size photograph

  • Complete and submit the enrollment registration

Get more info about your Master Degree